Demeter Interactive on KCRW

October 18, 2012 | By Demeter |

Demeter Interactive founder Jesse Bouman was interviewed yesterday on KCRW, LA’s NRP affiliate. He spoke about LA tech and what it needs to make it to the next level.

Below is the written excerpt from the article and the audio of the actual interview. Bouman starts talking at 3:26.


And that, says digital marketer Jesse Bouman, could be what’s holding the Los Angeles tech scene back. A perception that LA is all about being chill, or riding up the PCH with the top down. “The people here work really hard, and the people in the industry know what they’re doing,” Bouman said. “People outside of LA tech might associate all the entrepreneurs who would rather party or go to the beach than stay up all night coding products.”

Bouman runs Demeter Interactive here in L.A. He says the local tech scene is still relatively new compared to Silicon Valley. “We’re still getting our feet wet. We’re figuring things out. There’s a lot more excitement in Silicon Beach, but as far as real large successes in the tech scene, we haven’t accomplished that until L.A. produces a large flagship tech company, it’s still going to be in the middle of the pack,” he said.

When he says flagship company, Bouman says he’s talking about a billion dollar company at least.

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About Demeter
Demeter Interactive is a digital marketing agency based in the Mid-Wilshire area of Los Angeles, California. They have a strategy-based approach with a strong focus on technology and high-quality content through social tools.

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