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    Entries Categorized as 'Case Study'

    Case Study: Kenneth Cole

    March 31, 2011 | By Jesse Bouman |

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    The Theridion blog is meant to inform. Occasionally we’ll examine a case study and analyze the success and failures of the campaigns.  Our inaugural case study will be  Kenneth Cole’s recent social media debacle. If you don’t remember, Egypt is going through political turmoil, and social media is playing a huge role in the spread of information. [...]

    Posted in Case Study, Theridion Blog Comments View Comments

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